When done successfully, Search Engine Optimization (or SEO) can help drive more traffic to your small business’ website, increasing your customer base and your bottom line. In this post, you’ll learn five important tips to consider when you're getting started with small business SEO.

How many times have you heard the importance of identifying your ideal client (or "client avatar" or "target audience", ect)? And you go through those exercises - you know the exercises we're talking about. Well, we want to think about your "ideal customer" in a different way.